During my time as the Creative Director at Spark Innovation, Tubelox approached us with a vision to make a significant impact in the retail market. I enthusiastically embraced the challenge, collaborating closely with the Tubelox team to conceptualize and bring to life an innovative and captivating product build. Moreover, I took the initiative to develop an intuitive and user-friendly instruction manual, ensuring a seamless experience for consumers.

Guiding the entire creative process from inception to execution, I oversaw every aspect with meticulous attention to detail. From coordinating photo shoots to crafting compelling packaging designs, I led a comprehensive creative endeavor aimed at positioning Tubelox as a standout brand in the retail landscape.